EuroDigiVerse

Goals

• Improving the digital competence of European SMEs: Equip at least 45 SME owners and employees with knowledge and skills in key digital tools such as Google Workspace, Canva, ChatGPT, Google Ads and Facebook/Instagram Ads.

• Develop an adapted digital training plan: Create a comprehensive curriculum that covers everything from basic tools to advanced digital marketing strategies, adapted to different levels of digital maturity in SMEs.

• Promoting digital strategies in SMEs: Advising companies in the formulation of digital strategies aligned with their corporate objectives, promoting informed decision-making on digital tools and platforms.

• Bridging the digital divide in less digitalised sectors: Facilitate the adoption of technologies in traditionally less digitalised sectors such as manufacturing, agriculture and retail.

• Promoting digital innovation and collaborative growth: Promoting networking opportunities to foster collaboration between SMEs and their expansion within and outside the European Union.

• Contributing to the digital transformation and competitiveness of the EU: Aligning the digital capabilities of SMEs with the Erasmus+ priorities, improving their resilience and adaptability in the digital economy.